5 steps to create a low-ticket offer that fuels your funnel

Low-ticket offers can be one of the most effective ways to fill your funnel and create steady momentum in your business. A well-designed entry-level offer gives your audience a quick, meaningful win while introducing them to your approach, building trust, and lowering the barrier to entry.

Instead of asking prospects to jump straight into a premium investment, you provide a smaller, focused solution that demonstrates your value. When structured strategically, a low-ticket offer doesn’t just generate revenue—it warms up buyers and creates a natural pathway into your higher-ticket services.

1. Pick a problem worth solving 🧩

Your low-ticket offer should focus on one specific pain point.

👉 What to do:

  1. Identify a common frustration your audience faces.

  2. Make sure it’s small enough to solve quickly but valuable enough that people will pay for it.

  3. Example: A checklist, mini-course, or template.

2. Price it for impulse 💵

Low-ticket means no overthinking.

👉 What to do:

  1. Keep the price under $50 (many sweet spots are $7, $17, or $27).

  2. Test different price points to see what converts best.

  3. The goal is volume and trust, not huge profits.

3. Make it deliver quick results ⚡

People should get value fast.

👉 What to do:

  1. Design your offer to provide results in hours or days, not weeks.

  2. Use simple, step-by-step instructions.

  3. Think “quick win,” not “complete solution.”

4. Build in natural next steps 🚀

Your low-ticket offer should lead naturally to your core service.

👉 What to do:

  1. Highlight how your main offer solves the bigger, long-term problem.

  2. Add an upsell or CTA at the end.

  3. Position it as the logical next step in their journey.

5. Keep it evergreen 🔄

Your best low-ticket offers work again and again.

👉 What to do:

  1. Create it once, then sell it on autopilot.

  2. Plug it into your ads, email list, or website.

  3. Use it as a constant funnel-filler that warms up leads for your main offer.

Speed it up with AI ⚡

AI can help you create your low-ticket offer faster:

  1. Ask AI to brainstorm 10 quick-win problems your audience would pay $7–$27 to solve.

  2. Have AI outline a mini-course, checklist, or template based on one of those problems.

  3. Prompt AI to generate benefit-driven sales copy for your landing page.

  4. Use AI to write a short upsell script that smoothly points to your main service.

Here are some resources to dive deeper into low-ticket offers:

👉 Low-Ticket Offers: How to Use Them to Boost Sales
👉 The Low Ticket Funnel Strategy That Changed Everything
👉 Tiny Offers: How Low-Ticket Offers Can Accelerate Your Growth
👉 Why Most Low-Ticket to High-Ticket Funnels Fail
👉 Get your free 14-day trial of Book Like A Boss

That’s a Wrap 👊

Low-ticket offers are more than just quick cash—they’re funnel fuel. By solving one small problem at the right price, you’ll build trust, create momentum, and make it easy for clients to step into your bigger offers.

So, go ahead and map out your first low-ticket offer today—it could be the entry point to your next premium client.


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